Some agencies think that just having a Twitter account means they are using social media. Others might go as far as putting a low-level marketer in charge of their account and mark it off their list of “being social.” Using these platforms, specifically Twitter, the correct way will establish yourself as an expert, and get your message in front of influencers. This is something you don’t want to take for granted.
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Social Selling On Twitter: Are You Doing It Right?