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Do You Know Whom You Are Writing Content For?

July 15 by Sling & Stone Leave a Comment

A problem of most travel businesses when doing content marketing is that they really don’t write for an audience, or even know who that audience is. They think they can mark “content marketing” off their list because they write a post every week or so, but they are not writing for people. Broad demographics like male, 25-60, and into luxury travel is not good enough. Read the following article to go more in-depth so you can write better content, and attract better clients.

Read the full article here:
If there’s one thing you do before planning your next content calendar, let it be this

Related posts:

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  2. Rules Businesses Should Follow For Marketing Their Content
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  4. Why Content Marketing is a Long Game (and How to Play It)

Category: News Topics: Content Marketing, Small Business Strategy

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