If you are building an audience around your travel niche and using Facebook to do it, here are some steps to help your readers get more engaged with your posts. This will lead to more sharing to [...]
When Is The Best And Worst Time To Post On Social Media?
If you're building relationships with your audience on any of the social media platforms, it's best to know when they are online and will most likely see any messages or content you share. Here's an [...]
Image Sizes For The Social Media Platforms
Your business uses images to grab readers' attention on social media, but with each platform treating images differently and having their own recommended size proportions, it can get confusing. The [...]
Using Facebook Graph Search For Audience Research
The Facebook graph search's power is overlooked by many as an effective social media tool. With it you can find out a lot about the audience of not only your business, but your competitor's as well. [...]
Improve Your Twitter And Facebook Ads Using Your CRM Data
One of the problems with advertising on Facebook and Twitter is that social data is anonymous (thankfully). There's no way of targeting specific people through their platform that you know or may have [...]
The Do’s And Don’ts Of Social Media
If your business is doing social media marketing, that last thing you want to do is irritate your followers. This will lead to lower engagement, lost followers, and even worse lost sales. Here's a [...]
Is Facebook The Best Source For Reviews?
When business think Facebook, they think social media platform and a place to engage with their customers. That's true, but a study has shown that when it comes to trusting a product/service, 71% [...]
Facebook’s New Dynamic Product Ads And What You Need To Know
Facebook recently announced dynamic product ads format that retailers can link their catalog to. If you're familiar with Google Shopping Ads, you know the potential power of delivering product ads to [...]
Improve Your Facebook Advertising In 2015
Facebook ads have come a long way in the last couple of years. If you are a B2C business owner and need to reach your customers directly, Facebook is a great platform for doing so. Knowing your [...]
Optimizing Your Facebook Traffic
Here's a video explaining Facebook traffic and how you can get the most out of it. It involves some stats about overall traffic to websites from Facebook, and some great tips you can implement now. [...]