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Whoa…$80,000 In 3 Days From Facebook Marketing!?!

June 20 by Sling & Stone Leave a Comment

This video is a short testimony of how travel agent "Captain" Lou Edwards shared a webinar video with a Facebook group and received over 60 bookings for a cruise in 3 days. Below the video, I've [...]

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Category: News Topics: Facebook, Social Media Marketing, Videos

Use Video To Enhance Your Social Marketing

March 11 by Sling & Stone Leave a Comment

Have you thought about using video in your social media marketing? Videos keep viewers' attention 88% more than other media, and it's not as hard as it used to be, thanks to technology. Catherine Heeg [...]

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Category: News Topics: Social Media Marketing, Videos

Selling More Using Social Media

March 8 by Sling & Stone Leave a Comment

What can ancient sales strategy teach us about social media marketing? They primarily teach us about how to be social and not sales pushers. Use social media to get to know your prospective clients [...]

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Category: News Topic: Social Media Marketing

Use LinkedIn To Make A Good First Impression With Prospects

July 20 by Sling & Stone Leave a Comment

LinkedIn, like so many other social media platforms, as evolved from a place where you go to post your resume and make a database of connections to a powerful marketing tool for your business. It's [...]

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Category: News Topics: LinkedIn, Social Media Marketing

Learning From Someone Else’s Pinterest Mistakes

July 17 by Sling & Stone Leave a Comment

Pinterest continues to grow in popularity, and you want to make sure you're using the channel effectively to connect with potential prospects. If you are worried about when is the best time to post a [...]

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Category: News Topics: Pinterest, Social Media Marketing

How To Get The Most Out Of Facebook’s Multi-Product Ads

July 17 by Sling & Stone Leave a Comment

If you are doing any Facebook ad marketing for your travel business, this is a must read. You probably are already familiar with or heard about their multi-product ad format, and this article covers [...]

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Category: News Topics: Facebook, Pay Per Click (PPC) Advertising, Social Media Marketing

Can Prospects Find You When They’re Researching Travel?

July 6 by Sling & Stone Leave a Comment

A study done by TNS for Webloyalty showed that 75% of consumers used websites to book their travel and 80% of those used the internet for research. You don't really need a study to tell you how [...]

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Category: News Topics: Small Business Strategy, Social Media Marketing

The Five Stages Of The Millennial Traveler’s Purchase Journey

July 2 by Sling & Stone Leave a Comment

Momentology takes a look at the five stages of the travel purchase according to research done by Google in 2012. They modify it a bit for the Millennial traveler and explain why this generation is [...]

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Category: News Topics: Content Marketing, Social Media Marketing, Travel Industry

Customer Service For Travel Is Moving To Facebook

July 1 by Sling & Stone Leave a Comment

For years Twitter has been the go to place for brands to interact with their customers and use it as a way to provide real time customer service. The tide is shifting to Facebook, as there are more [...]

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Category: News Topic: Social Media Marketing

Travel Marketing Opportunity Using The Snapchat App

June 30 by Sling & Stone Leave a Comment

Travel blogger Drew Goldberg used Snapchat to gain more than 3,000 followers in two months. He's not the only one that's using it successfully, companies like ESPN and MTV are also doing well. He [...]

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Category: News Topic: Social Media Marketing

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Quick Reads:

Whoa…$80,000 In 3 Days From Facebook Marketing!?!

June 20

The Importance Of User-Generated Content In Travel Marketing

July 13

The Important Factors Impacting Travel In Asia-Pacific Market

July 7

Are You Top Of Mind When Your Clients Want To Travel?

June 30

Low Commissions & Selling Higher Priced Cruises

June 26

More quick reads »

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