Google’s update for mobile-friendly sites launches tomorrow. If you are just now hearing about it, or have been ignoring all the news over the previous weeks/months, the deadline is here and it’s real. Not having a mobile-friendly website will affect your ranking on mobile, and even the click-through rate to your agency’s website. Why go to a website on a mobile device when it’s not mobile-friendly? For maximum effectiveness, you want your site to also load fast on mobile devices. There’s nothing worse than a slow loading site. Page load time is already a ranking factor on desktop search, so it’s safe to assume it is for mobile too.
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How to Keep your Site Fast for Mobile-Friendly