This video is a short testimony of how travel agent "Captain" Lou Edwards shared a webinar video with a Facebook group and received over 60 bookings for a cruise in 3 days. Below the video, I've [...]
The Importance Of User-Generated Content In Travel Marketing
Stackla, the content marketing platform, put together an infographic showing the importance of user-generated content within the travel space, particularly on mobile devices. There are some great [...]
The Important Factors Impacting Travel In Asia-Pacific Market
Here's an infographic compiling data from emarketer, Phocuswright, EyeForTravel, and more about the rise of travel from the Asia-Pacific market. With growing disposable income and greater internet [...]
Are You Top Of Mind When Your Clients Want To Travel?
This article written by Richard Earls at Travel Research Online brings up this important point to travel agents. It brings to light the problem in the travel industry when it comes to selling travel. [...]
Low Commissions & Selling Higher Priced Cruises
Larry Norman from Travel Research Online talks about what he gained from attending a webinar put on by Norwegian Cruise Line where they discussed including the cost of unlimited drinks into the price [...]
Improve Client Retention By Keeping In Touch In Off-Season
This is a great article by Mary Jo Salas on Travel Research Online. She talks about the importance of continuing to build a relationship with clients even when they are not actively looking to book [...]
Inspirational Quotes About Travel By Inspirational Women
If your travel niche specializes in catering to the female segment of the market, you may want to take a look at these inspirational quotes by women. You can share this list with your customers via [...]
Getting Potential Prospects To “Know, Like, And Trust” You
Judith White from White Sand Travel walks through what she does for marketing and building her email list. Her strategy is spot on for what all travel agencies should be doing to build out their [...]
How To Use Newsjacking To Gain Free Media Exposure
You may not be familiar with the term "newsjacking," but it's an effective marketing strategy to gain exposure to your potential prospects, and even get some new business. This actually happened to [...]
Good, Unique Content Is No Longer The Goal
Doing "good, unique content" is no longer an acceptable way to stand out from the noise. Everybody is on that boat, and Google either penalizes or doesn't rank anyone that falls short of that. In this [...]
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