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Are You Top Of Mind When Your Clients Want To Travel?

June 30 by Sling & Stone

This article written by Richard Earls at Travel Research Online brings up this important point to travel agents. It brings to light the problem in the travel industry when it comes to selling travel. [...]

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Category: News Topics: Email Marketing, Small Business Strategy

Are You Effectively Engaging With Customers Through Email?

June 23 by Sling & Stone

If your travel business is using email marketing but you feel like you aren't getting the most out of it, you should take a look at this article for some ideas on how you can improve performance. You [...]

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Category: News Topic: Email Marketing

How Travel Brands Can Use Email Marketing Successfully

June 11 by Sling & Stone

The reason most agencies fail at marketing when using email is that they constantly send out promotional deals that do nothing but annoy the recipient. This article gives you three strategies your [...]

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Category: News Topic: Email Marketing

Are You Segmenting Your Email Lists?

June 10 by Sling & Stone

In order to get the most out of your email marketing efforts, you should group your collected emails into differently defined lists. Whether it's male/female, age groups, interests, or destinations, [...]

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Category: News Topic: Email Marketing

Tips To Ensure Your Emails Avoid The SPAM Folder

June 8 by Sling & Stone

Email marketing is a highly effective tool for any business, especially for the travel industry, but the email you send out can only be effective if it's delivered to the inbox of the recipient. When [...]

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Category: News Topic: Email Marketing

Don’t Be Social If You’re Not Building An Email List

May 25 by Sling & Stone

One of the reasons agencies aren't having much success after jumping on the social media bandwagon is that they are not using social media to funnel prospects into their email list. Don't get me [...]

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Category: News Topics: Email Marketing, Social Media Marketing

The Benefits Of Using MailChimp For Travel Agents

May 21 by Sling & Stone

If you are not doing any email marketing, you need to start now and always be in the process of building your email list. Email is a huge marketing channel for travel agencies, and those who do it [...]

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Category: News Topic: Email Marketing

How To Use Schema Markup For Emails

May 8 by Sling & Stone

This is definitely something you would want to pass on to your developer, unless you are VERY comfortable writing JavaScript and HTML code. But before going any further, find out if you even need to [...]

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Category: News Topic: Email Marketing

Don’t Miss Opportunities For Building A Subscriber List

April 28 by Sling & Stone

One of the things a lot of agencies aren't doing well is building an email list of people that are interested in what they have to offer. Even if you have an incentive on your website in exchange for [...]

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Category: News Topic: Email Marketing

Integrate Social Media And Email Marketing To Get More Reach

April 23 by Sling & Stone

Having client and prospect emails are very valuable. Email marketing is still one of the best channels for client engagement and sales. And while some may not read your emails, they would read your [...]

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Category: News Topics: Email Marketing, Social Media Marketing

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