This video is a short testimony of how travel agent "Captain" Lou Edwards shared a webinar video with a Facebook group and received over 60 bookings for a cruise in 3 days. Below the video, I've [...]
Facebook Is Making Changes For Service-based Businesses
Lori Hardegree has made a video walking you through the steps for letting Facebook know that you are a travel expert. They are rolling out business search for customers to find local business in their [...]
How To Get The Most Out Of Facebook’s Multi-Product Ads
If you are doing any Facebook ad marketing for your travel business, this is a must read. You probably are already familiar with or heard about their multi-product ad format, and this article covers [...]
Creative Use Of Facebook Ads Carousel For Travel Marketing
Facebook ads are a great way of targeting your ideal clients in their news feed. Last year they introduced their carousel link ads which allowed you to display multiple images in a single ad. Since [...]
Facebook Publishing Features To Improve Organic Reach
Since Facebook's change in their algorithm, many businesses saw their organic reach to their fans plummet. It would seem that you have to buy ads now to get the same reach to your fans as you had [...]
Use Facebook To Attract Customers Near Your Location
You can now use Facebook's location targeting to drive customers to your door. This is great for local travel agencies that have a physical storefront, and want to attract walk-in clients. Now you can [...]
You Can Learn From Viewing Ads On Facebook
When it comes to being successful with advertising on Facebook, targeting your audience is key. Sometimes you can get ideas from looking at ads that are being targeted at you. Next time you're in [...]
Learn More About Your Audience Using Facebook Insights
One of the best things about advertising on Facebook is the ability to target the type of people that will resonate with your marketing message. Having a targeted audience lowers your cost per click, [...]
Setting Up Your Business’s Facebook Page
This article is for those of you that are either thinking about setting up a Facebook page for your agency, or haven't quite finished the process. It will walk you though everything you need to do to [...]
Are You Using These Facebook Features?
Facebook can't be ignored as a marketing channel for your travel agency. Their making changes to their platform almost daily, so it's really easy to miss out on some new features that can help you [...]