Travel agencies have access to a wealth of images provided by their suppliers or consortia, but sometimes you want something different to stick out. While using images in content is not a ranking [...]
Better SEO Results With Google Analytics & Webmaster Tools
One of the best things about Google is that they provide free resources like Analytics and Webmaster Tools. And these aren't basic cheap offerings either, but fully robust and helpful applications. [...]
Which Meta Tags Should You Use On Your Website?
I could go on a rant about meta tags, and how people on the internet are misguiding others about which ones to use, but while that would make me feel better it wouldn't be of much help to you. I came [...]
Having A Mobile-Friendly Website Is Now A Requirement
Google is leading the way on requiring websites to be mobile-friendly. Now that the April 21st deadline has come and gone, we should expect the other two major search engines (Bing & Yahoo), to [...]
Tools That Will Help Improve Your Website’s Performance
Just having a website isn't enough for having presence on the internet now and days. Site performance is a factor when the search engines decide which web pages to list in their results. And with a [...]
Taking A Look At Loyal Audiences
With another change in Google's search results page for mobile, some companies are going to be negatively affected. They may have not gotten the memo, or they may not have been able to make the [...]
Roles For Doing Your Own In-house SEO
As a small business owner you wear many hats, especially when starting out, but along with the marketing hat comes a few sub-hats you will need to wear or delegate to someone else. These things need [...]
The Age Of Mobile Is Here…Are You Ready?
Google's update for mobile-friendly sites launches tomorrow. If you are just now hearing about it, or have been ignoring all the news over the previous weeks/months, the deadline is here and it's [...]
Clearing Up Some Persistent SEO Myths
Probably the hardest thing to research yourself is search engine optimization (SEO). Tactics and methods change so fast that things that worked last year can get your site penalized this year. Sadly [...]
A Process For Writing Your Page Title Tag
When writing your content, the page title or title tag is important. The search engines use it when they display your page in their search results, so you want it go be good enough to attract [...]