One of the problems with advertising on Facebook and Twitter is that social data is anonymous (thankfully). There's no way of targeting specific people through their platform that you know or may have [...]
Use Pinterest To Get Your Small Business Discovered
Pinterest is an awesome place to give your business exposure if it has images that can attract eyes. But with the amount of traffic it gets, it's starting to be used somewhat as a search engine. [...]
Why Customers Make Recommendations On Social Media
This is an informative infographic showing the motivation behind customer recommendations on social media. One really important thing to point out here is that 93% say a positive experience with brand [...]
Cleaning Up Fake Followers From Twitter And Instagram
Have you done that which you shouldn't have? You fell for the 5,000 followers for $5 guarantee haven't you? Now you have followers from other countries that don't even speak English following you and [...]
The Do’s And Don’ts Of Social Media
If your business is doing social media marketing, that last thing you want to do is irritate your followers. This will lead to lower engagement, lost followers, and even worse lost sales. Here's a [...]
New To Local Marketing? Here’s How To Get Started
If you are a local small business owner stepping into internet marketing for the first time, it's easy to be overwhelmed with all the information and choices. Then once you start looking at the time [...]
Using SlideShare For Marketing And Lead Generation
Those business owners familiar with SlideShare most likely never thought of using it to market their company. But when you think about it, you created a great piece of content so why not use it get [...]
Are You Posting Too Much Or Too Little On Social Media?
The amount of posting you do on your business social media accounts can great hinder the amount of engagement you get from your audience. What is "just right" on one platform can be complete overkill [...]
How To Properly Use Hashtags In Social Media
When marketing on social media, hashtags can be used to get your message in front of more people than just those that are following you. Using them can help people interested in a particular topic to [...]
Major Changes So Far In Social Media 2015
The one thing you can always count on in social media is change. And with these changes come some good opportunities, and some disappointments. We're only two months into the new year...it makes me [...]
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