This video is a short testimony of how travel agent "Captain" Lou Edwards shared a webinar video with a Facebook group and received over 60 bookings for a cruise in 3 days. Below the video, I've [...]
Use Video To Enhance Your Social Marketing
Have you thought about using video in your social media marketing? Videos keep viewers' attention 88% more than other media, and it's not as hard as it used to be, thanks to technology. Catherine Heeg [...]
Good, Unique Content Is No Longer The Goal
Doing "good, unique content" is no longer an acceptable way to stand out from the noise. Everybody is on that boat, and Google either penalizes or doesn't rank anyone that falls short of that. In this [...]
Taking A Look At Loyal Audiences
With another change in Google's search results page for mobile, some companies are going to be negatively affected. They may have not gotten the memo, or they may not have been able to make the [...]
A Process For Writing Your Page Title Tag
When writing your content, the page title or title tag is important. The search engines use it when they display your page in their search results, so you want it go be good enough to attract [...]
Are You Using Video In Your Content Marketing Strategy?
A report discussing the state of digital marketing found that companies are producing videos this year because they are highly effective. About three out of four businesses in the report, both B2C and [...]
Optimizing Your Facebook Traffic
Here's a video explaining Facebook traffic and how you can get the most out of it. It involves some stats about overall traffic to websites from Facebook, and some great tips you can implement now. [...]
Video Content Marketing: 4 Elements of An Effective Strategy
If your business is in a market where video can be an effective marketing tool, you want to make sure you are getting a high ROI for producing and marketing the video. The Content Marketing Institute [...]