If you haven’t heard of SlideShare, it’s a great way of uploading and sharing the slides of a presentation. Rather than making your audience read a 1,000+ word article, you can condense the amount of time it takes to get across the same information in the form of a slide presentation. It can then be shared among multiple channels for your audience to consume. Social Media Examiner put together a great list of how to get the most out of SlideShare.
Read the entire article here:
http://www.socialmediaexaminer.com/slideshare-for-lead-generation/